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Our Story

Carte Blanche is the "complete freedom to act as one wishes" - Oxford Dictionary

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When hard seltzer came to the UK in 2020, there was a lot of hype off the back of massive growth in the US market. We loved the concept of a trendy, low-alcohol drink with "better-for-you" credentials, but we knew that it wasn't right for the UK consumer.

We realised that we wanted to solve two problems:

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  • We wanted to be able to tailor the product to our own taste (sweet or otherwise)

  • We wanted to have the option to try more than just the same basic flavours that every other brand offered.


So, we created Carte Blanche; a versatile, un-flavoured alcoholic sparkling water.

As the name suggests, it acts as a blank canvas, which enables you to create your own unique flavours in a new and exciting format. Simply add fruit juices, cordials, syrups or even liqueurs and spirits.

 

Think of it like making diluting juice, for adults!

a series of ice-cold cans with water droplets
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